Digital marketing specialist / Content writer - Miza financial services

Job Description
The applicant will be responsible for developing the strategy used in marketing MIZA product generally online. Pushing together various online promotions and e-mailing campaigns to deliver MIZA message and concept, and the ability to provide consumer research to discover other ways of reaching customers by way of the Internet.
Responsibilities
·         Plan, create and implement a marketing strategy.
•         Proofread and edit blog posts before publication.
•         Coordinate with the design teams to illustrate articles.
•         Conduct pure keyword research and use SEO guidelines to increase web traffic
•         Promote content on social media.
•         Identify customers’ needs and gaps in our content and recommend new topics.
•         Ensure all-around consistency (style, fonts, images, and tone).
•         Update website content as needed.
Job Requirements
·         Knowing the basics of marketing.
·         Knowing how to plan and having the ability to manage time.
·         Having creative and good presentation skills.
·         Knowledge in key areas of marketing (Social media, content marketing, email marketing).
·         Understand the key measurement tools available.
·         Developing social presence and advocating brands effectively.
·         Stay current in marketing trends and news e.g. Google updates and changes in algorithms.
·         Excellent writing and editing skills in Arabic & English.
·         Ability to meet deadlines.
 

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